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10 Questions to Ask When Hiring an SEO…

If your website doesn't show up on the first page of search results on Google, Bing or Yahoo, your potential customers might not even know you exist. Better search engine visibility can be critical to boosting visits to your…

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Uber Loses it London Licence: what does the…

Transport for London on Friday announced that it was not renewing Uber’s licence to operate in the city dealing a sharp blow to the ride hailing app, tens of thousands of UK-based drivers and a…

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10 Things Your Small Business Can Learn About…

Apple has succeeded in creating a base of intensely loyal customers. What Apple marketing lessons can be useful to your small business? Building a universally loved brand without engaging in price wars against competitors is…

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Content as a Service Is the Next Evolution…

In order for businesses to continue to provide customers and prospects with the right content, via the right channel at the right time, they will need to embrace CaaS. Content marketing has quickly become one…

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Marketing about power and with power

Often overlooked is the decision every marketer makes about how they will treat the issue of power (asymmetrical or not) in their marketing. Consider insurance. Companies like Allstate don't market themselves as the dominant force…

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The 5 Best Actions You Can Take to…

Ditch your script. Record your calls. Analyse your patterns. There are new, non-conventional ways to approach calls. Have you tried them? We've all got a ton of digital tools to help us boost brand awareness,…

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3 Steps to Increase Your Average Revenue Per…

When an auto-body shop sent a "thank you" to a customer, he posted it on Reddit, resulting in upvotes from 1,500 potential customers. One of the best ways to boost your business revenue is simply…

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Don’t Let Money Be an Obstacle to Starting…

If money is your only holdup for realizing your dream, do some research -- you might find more opportunities than you'd expect. I've found that a surprising number of professionals -- the majority, in fact…